Friday 9 April 2010

Chitika same as GooGle Adsence

Company Overview:
Chitika is a relatively new company that offers an affiliate program for their eMiniMalls product. If you haven't seen it, eMiniMalls uses some slick Javascript code to very easily embed product related reviews, shopping links and more into your web site. Chitika currently is paying 60% of overall revenue your site generates, on a pay-per-click basis. Webmasters have reported very HIGH CPM returns with the Chitika product in many case. Read on for the full details.



Program Details:
Chitika's eMiniMalls has received a lot of interest recently thanks to positive reports about it's ease of use and setup, as well as revenue potential.


Basically, eMiniMalls, as the name implies, allows you to easily embed a small product shopping area on any page on your website. See an example of Chitika eMiniMalls in action.


Chitika, by default, uses manual targeting of products to your pages. For each page, you can enter a keyword, or series of keywords, that match the products you would like to promote, and Chitika will show the best matches. Since the ads are manually targeted by default, the program is in compliance with Google's Terms & Conditions for AdSense, and makes an excellent compliment to that program. Chitika does offer an contextual matching option if you are not running AdSense and prefer it. You will need to contact them after joining the program to enable this however.


Chitika's eMiniMall can be easily modified to fit the look and feel of your site. A wide variety of sizes and shapes are available, and colors can be modified to match your site. Generally, the eMiniMall will include a photo of the product, it's description, links to Best Deals, and a search capability, all in easy to use rollover tabs. It should be noted that searches performed in the eMiniMall do not leave your site. Very slick.


Chitika generates revenue on a pay-per-click basis when your visitors click on the links in the Best Deals section, or the product itself. Revenue share is 60% currently. Note that Chitika does audit clicks to remove duplicate or other suspicious clicks. Some webmasters have reported the audit percentage to be quite low (10% or so) - others as high as 40-50%. The amount of clicks that are audited will be determined by your traffic quality for the most part.


Payment terms are Net 30 after the audit process, and Paypal is an available payment option. Reporting for Chitika has been improved recently and now offers channel tracking. Fully audited numbers update at the end of the month during the pay cycle. although these are sometimes delayed - an area Chitika appears to be working to improve on.

Visitor Feedback:
Overall user feedback has been positive about Chitika's eMiniMalls product. Many webmasters are finding it to be an excellent addition to their sites, especially product specific pages. There were some initial concerns about slow payments, but Chitika seems to have worked this out, and although still a bit slower than average, there have been no reports of payment problems.

If you already have many pages that are geared to specific products for other affiliate programs, Chitika may allow you to greatly increase your revenue and results. Click values have been reported to us as in the $0.20 to $0.50 range generally, but over $1.00 in some cases, with overall CPMs reported in the $4 to $60 range, depending on how well the appropriate products are targeted. Several webmasters have commented that Chitika represents the best new revenue opportunity since AdSense.

Chitika

No comments:

Post a Comment